Generative AI is reshaping creative workflows, but real impact requires moving past basic prompts to smart, multi-modal execution. This comprehensive presentation walks you through the practical application of AI across text, web design, visual media, and music composition. Learn how to choose the right models, master prompt engineering, and build functional digital assets—all while maintaining creative originality, avoiding search penalties, navigating copyright, and upholding strict standards for responsible, ethical AI use.

Sponsored by East Cambridge Savings Bank

Duration: 60min